{"id":104069,"date":"2019-11-13T10:58:34","date_gmt":"2019-11-13T09:58:34","guid":{"rendered":"https:\/\/www.ferrovial.com\/innovation\/our-strategy\/gestion-basada-en-datos\/"},"modified":"2020-10-16T12:19:26","modified_gmt":"2020-10-16T10:19:26","slug":"data-driven","status":"publish","type":"page","link":"https:\/\/www.ferrovial.com\/en\/innovation\/our-strategy\/data-driven\/","title":{"rendered":"Data Driven"},"content":{"rendered":"    <m-final-content-header bgimage='https:\/\/static.ferrovial.com\/wp-content\/uploads\/2019\/12\/13141251\/semaforo-en-verde-peatones-trafico-ciudad-1280x720.jpg'>\n            <c-breadcrumb label-text=\"Breadcrumb\" slot=\"breadcrumbs\" type='2' align='left' wrap='wrapped wrapped' aria-label='You came from Our Innovation Strategy'>\n                        <ol>\n\n                                                            <li><a href=\"https:\/\/www.ferrovial.com\/en\/\" title=\"Ferrovial\">Ferrovial<\/a><\/li>\n                                                                        <li><a href=\"https:\/\/www.ferrovial.com\/en\/innovation\/\" title=\"Innovation\">Innovation<\/a><\/li>\n                                                                        <li><a href=\"https:\/\/www.ferrovial.com\/en\/innovation\/our-strategy\/\" title=\"Our Innovation Strategy\">Our Innovation Strategy<\/a><\/li>\n                                    \n                <\/ol>\n\n                <\/c-breadcrumb>\n    \n        <div slot=\"header\">\n            <h1>\n                Data Driven            <\/h1>\n                    <\/div>\n    <\/m-final-content-header>\n\n    \n\n\n<m-wysiwig class=\"wp-block-components-wysiwyg\"><div slot=\"maincontent\">    <p class=\"intro\">Advanced data analysis has enabled new levels of efficiency in customer management, operations, skill evaluation or companies, among other elements. \n<\/p>\n    \n\n\n<p>In this action area we pursue the development of business plans and policies that will help allow us to obtain the maximum result from data intelligence. This is structured into three programs:<\/p>\n\n\n\n<ol><li>Improvement of operations through data<\/li><li>Maximize the value of our assets<\/li><li>The life cycle of data <\/li><\/ol>\n\n\n\n<p>Among the projects that we are already developing in this area, there is an emphasis on the use of <em>big data<\/em> for <strong>predictive traffic management<\/strong>, the use of data for <strong>intelligent management of urban waste<\/strong> or the application of <em>big data<\/em> to develop new <strong>transport and mobility models<\/strong>.<\/p>\n<\/div><\/m-wysiwig>\n\n\n    <m-projects-distributor2 :translations='{\n        &quot;prev&quot;:&quot;Previous&quot;,\n        &quot;next&quot;:&quot;Next&quot;,\n        &quot;paginationseparator&quot;:&quot;of&quot;\n    }'>\n                        <h2 slot=\"title\">\n                Related Projects                <\/h2>\n                        <a slot='button' title='View all' href='https:\/\/www.ferrovial.com\/en\/business\/innovation\/'>\n            View all        <\/a>\n\n                            <c-card slot=\"carouselItems\" type=\"type-1\" link=\"https:\/\/www.ferrovial.com\/en\/business\/projects\/viaducto-arco-del-barranco-de-erques-nueva-carretera-adeje-santiago-del-teide\/\"  >\n                                                <img slot='background' src='https:\/\/static.ferrovial.com\/wp-content\/uploads\/2019\/12\/13131909\/0634-erques-julio2015-1920x1281-360x640.jpg' alt='Viaducto de Erques en Tenerife' \/>\n                                                        <h3 slot=\"title\" role=\"listitem\">\n                                    Barranco de Erques Arch Viaduct                                <\/h3>\n                                                                                <c-link slot=\"link\" type=\"negative\">\n                            <a href=\"https:\/\/www.ferrovial.com\/en\/business\/projects\/viaducto-arco-del-barranco-de-erques-nueva-carretera-adeje-santiago-del-teide\/\">\n                                Discover the project                            <\/a>\n                        <\/c-link>\n                    <\/c-card>\n                                        <c-card slot=\"carouselItems\" type=\"type-1\" link=\"https:\/\/www.ferrovial.com\/en\/business\/projects\/407-etr\/\"  >\n                                                <img slot='background' src='https:\/\/static.ferrovial.com\/wp-content\/uploads\/2019\/09\/13135417\/407-etr-highway-in-toronto-canada-360x640.jpg' alt='407 ETR highway in Canada' \/>\n                                                        <h3 slot=\"title\" role=\"listitem\">\n                                    407 ETR                                <\/h3>\n                                                                                <c-link slot=\"link\" type=\"negative\">\n                            <a href=\"https:\/\/www.ferrovial.com\/en\/business\/projects\/407-etr\/\">\n                                Discover the project                            <\/a>\n                        <\/c-link>\n                    <\/c-card>\n                                        <c-card slot=\"carouselItems\" type=\"type-1\" link=\"https:\/\/www.ferrovial.com\/en\/business\/projects\/zity-electric-carsharing-in-madrid\/\"  >\n                                                <img slot='background' src='https:\/\/static.ferrovial.com\/wp-content\/uploads\/2019\/11\/13140904\/coche-zity-ferrovial-renault-360x441.jpg' alt='coche zity en madrid carsharing ferrovial' \/>\n                                                        <h3 slot=\"title\" role=\"listitem\">\n                                    ZITY, electric carsharing in Madrid                                <\/h3>\n                                                                                <c-link slot=\"link\" type=\"negative\">\n                            <a href=\"https:\/\/www.ferrovial.com\/en\/business\/projects\/zity-electric-carsharing-in-madrid\/\">\n                                Discover the project                            <\/a>\n                        <\/c-link>\n                    <\/c-card>\n                                        <c-card slot=\"carouselItems\" type=\"type-1\" link=\"https:\/\/www.ferrovial.com\/en\/business\/projects\/dynabic\/\"  >\n                                                <img slot='background' src='https:\/\/static.ferrovial.com\/wp-content\/uploads\/2020\/01\/13131105\/cab_proyectos_genericos03-360x640.png' alt='Imagen Gen\u00e9rica proyectos' \/>\n                                                        <h3 slot=\"title\" role=\"listitem\">\n                                    DYNABIC                                <\/h3>\n                                                                                <c-link slot=\"link\" type=\"negative\">\n                            <a href=\"https:\/\/www.ferrovial.com\/en\/business\/projects\/dynabic\/\">\n                                Discover the project                            <\/a>\n                        <\/c-link>\n                    <\/c-card>\n                        <\/m-projects-distributor2>\n\n    ","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"parent":27025,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Data Driven: management based on data - Ferrovial<\/title>\n<meta name=\"description\" content=\"Data analysis makes it possible to manage customers, operations, companies, or competitive assessment efficiently. It is structured into three programs\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ferrovial.com\/en\/innovation\/our-strategy\/data-driven\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data Driven: management based on data - Ferrovial\" \/>\n<meta property=\"og:description\" content=\"Data analysis makes it possible to manage customers, operations, companies, or competitive assessment efficiently. 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